A Halloween-themed TikTok mini telenovela created in partnership with Warner Bros. for the launch of Beetlejuice Beetlejuice. Across seven episodes, creators faced eerie challenges to escape a supernatural train, captivating audiences across Latin America.

As Art Director, I contributed from ideation to execution over an eight-month project, attending client and production meetings in English, adapting layouts for out-of-home materials, designing social assets, and creating print invitations, all produced in both Spanish and Portuguese.

I was also on set, ensuring high-value production.

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Client: Fanta

Agency: VML Brazil

Role: Art Director